About
Ruelo

Like our Jack Russell logo, we always have one ear up and our nose to the ground to find and bring you essential brands for country living. Since 2017, Ruelo has been delivering hard-working, stylish and practical goods for outdoor pursuits. Our thoughtfully-selected suite of products is equally suited for equestrians, mountain bikers, hikers, spectators and city sophisticates.

Product Highlight: Anademi Equestrian Stretch Belts

High quality equestrian stretch belts from Anademi adjust to fit almost anyone! We have five buckle styles and elastics in a huge array of solid colors, stripes, prints and textures. One size. 1.5”, adjusts from 22” to 37” and stretches to 46”+. Click below to view belt combinations organized by closure type.

Our Brands

Anademi—Show Coats + Accessories

On-trend equestrian fashions, horse blankets, equipment and supplies for the show ring and beyond.

The Ruelo Team

Our team members are a passionate group of equestrians, runners, cyclists, paddlers…united by a love of outdoor adventure and the professional expertise to bring quality products to market. We only distribute items we would use ourselves! We are committed to providing innovative items for the active country lifestyle with a focus on fashion, function and quality, along with the highest level of customer service and satisfaction to our retail clients.

Our Spokesdogs

Country pursuits simply aren’t the same without a good dog (or two!) by your side. We are inspired and entertained everyday by our official Jack Russell spokesdogs, Spadino (the Ruelo logo brought to life!) and Loki, shown below modeling for the Mac in a Sac brand.